When Mickey Came to Town premiered on March 19, 2016 to a full house at American University.
Many of the film's characters were in attendance, as well as people integral to the campaign. After the screening there was a wonderful panel discussion with two of the film's characters, three of the filmmakers, and a representative from the Piedmont Environmental Council, a leading contributor to the campaign.
Panelists from left to right: Editor Adam Lee; Mike Kane from the Piedmont Environmental Council; Cate Wyatt, character and former Secretary of Commerce and Trade for the Commonwealth of Virginia; Producer and Director Sam Sheline; Tracey Shafroth, character and former Director of the Prince Charitable Trusts; and Kristin Pauly, Executive Producer. The panel was moderated by Chris Palmer, Executive Director of the film, and Director of American University's Center for Environmental Filmmaking.